Color Your Way To Success!

This is so easy that my ten year old son has learned how to do it!

Coloring to success has been around for many centuries, but has been known by other names. What it is is knowing the four different personality types that make up peoples personalities.

You may have heard them described as Phlegmatic, Sanguine, Melancholy and Choleric.

We use the terms Yellow, Blue, Green and Red. Much easier to remember.

We have all four of these traits present in our personalities, but one usually dominates, and knowing what that is is a key factor for your success in talking and connecting with your prospects.

There is a quick and easy way to discern which personality you are talking with right away upon initial contact. You can ask yourself these questions: was my prospect open? or was he/she self contained? was my prospect indirect or direct?

Today I want to go over the Blue Personality. Open and Direct; that is how you can quickly tell if you have a 'blue'.

A blues motto is FUN, FUN, FUN!

So what would you want to talk about with a blue?

The great free vacations your company sends you on. The sports car give-away for top producer. The great people you work with.


Blues can be found in occupations like sales, entertainment, and public speaking.

Their dress is stylish, flamboyant, and colorful.

Their strengths are: creative, high energy, enthusiastic, promoter, convincing.

Their weaknesses are: poor follow-up, unorganized, exaggerates, poor saver, talks too much.

Key words to use when talking with the blues are: Fun and Exciting.

Blues dislike: Not having fun, facts and figures, being alone, not having fun!